Nintendo POP-UP STORE

From October 22nd to November 16th, Nintendo will open its first-ever UK pop-up store, with Nintendo POP-UP STORE in LONDON becoming the first-of-its-kind shopping centre-based Nintendo store in Europe. 

Nintendo’s official stores are currently located in Tokyo, Osaka, and Kyoto in Japan, as well as permanent locations in New York and San Francisco in the United States. The upcoming limited-time London POP-UP, located within the ground floor of Westfield London in Shepherd's Bush (Ariel Way, Shepherd’s Bush W12 7GF), will feature a selection of exclusive items sold at the permanent stores in Japan.

Nintendo POP-UP STORE in LONDON will showcase an extensive range of official Nintendo merchandise, from collectible keyrings, pins, and charms to cosy apparel, stylish bags, and home essentials. Visitors can browse and purchase apparel, soft toys, stationery, and exclusive collectibles, many available in a physical retail setting for the very first time in the UK.

The product offering will span some of Nintendo’s most iconic franchises, including Super Mario, Donkey Kong, The Legend of Zelda, Animal Crossing, Pikmin, Splatoon and Kirby. 

Please note that only customers with a ticket will be able to access the store between 22nd – 26th October. Tickets have now sold out. General opening starts from Monday 27th October.

How to Find: Directly opposite the LEGO store, ground floor  

Date: October 22nd  – November 16th 2025  (Tickets only between 22nd – 26th October)

Time: Monday – Saturday: 10am – 9pm, Sunday: 12pm – 6pm