About the event
The latest fan-favorite Swatch NEON Collection is bursting with electrifying neon hues and bold design energy.
Inspired by iconic Swatch watches from the analog era of arcade halls and VHS buzz, the new timepieces have been supercharged with neon colors, refined silhouettes, and fresh details. Get ready to flashback in style with the new Swatch NEON Collection! Available on Swatch.com and in-store.