#InnerDeVil Instagram Challenge

from 28 May to 25 June

To mark the arrival of Disney’s Cruella in cinemas on May 28th, we've teamed up with Disney UK to celebrate the return to big, bold fashion.

Join the fashion revolution, in the de-vilish spirit of Cruella, and showcase your stylish comeback to the world of shopping with the #InnerDeVil Instagram Challenge.

Winner of Rupaul’s Drag Race UK, The Vivienne, Instagram star Dina Tokio and influencer Susie Lau show you how it is done, going from ‘drab to bad’, as they style their #InnerDeVil in outfits inspired by the fabulous villain herself.

Take on your own #InnerDeVil styling challenge and be in with a chance to win one of 10 £250 gift vouchers to spend at Westfield London or Westfield Stratford City.

How To Enter:

  1. Create a Cruella-inspired transformation reel on Instagram using the #InnerDeVil filter
  2. Include the hashtag #InnerDeVil and tag @westfieldlondon and @westfieldstratfordcity in the caption of the reel
  3. Keep the reel on your Instagram profile until 25 June 2021
  4. Comment #InnerDeVil on one of the following Instagram accounts related posts to confirm your entry:








See full Terms and Conditions here and good luck!

Day Date Time
Tuesday 22 Jun 00:00 - 00:00
Wednesday 23 Jun 00:00 - 00:00
Thursday 24 Jun 00:00 - 00:00
Friday 25 Jun 00:00 - 00:00